Where Have all the Supermodels Gone?

Remember … back in the day when you couldn’t escape from seeing one image after another of the top Supermodels of the season. Cindy, Naomi, Linda, Christy…their faces were plastered in every single fashion and cosmetic ad. They were the “it girls” shown on magazine covers, music videos, product endorsements, couture shows-they owned it! Literally. No one but no one could burst that supermodel stronghold on the advertisers. They stated their fee and wouldn’t think (do some of them really think??) of getting out of bed for under $10,000.00 a day-aka Linda Evangelista….Well, Glamour Girl – those days are over.

I was flipping through the pages of my latest fashion magazine when I couldn’t help but notice that just about every single cosmetic and fragrance ad featured a celebrity. Famous or otherwise (i.e. the “reality stars” of late) have become models-some more “super” than others. Covergirl cosmetics currently employs a bevy of four name beauties: Drew Barrymore, Queen Latifa, Taylor Swift and Ellen DeGeneres. Lancôme has Kate Winslet and Julia Roberts. Chanel has Keira Knightley. Badgley Mishka booked Demi’s daughter Rumor, for their latest campaign. It’s one celebrity after another, posing for the biggest names in the beauty biz. If this keeps going- supermodels may become extinct or at the very least may have to  “Work for food.” Now wouldn’t that be SUPER!

Natalie Portman for Miss.Dior

Kate Winslet for Lancome

Rumor Willis for Badgley Mischka


Keira Knightley for Coco

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